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TougHER is a women’s gym that aims to motivate and inspire women through fitness. We offer group fitness classes, personal training and fitness competitions throughout the year. We have our own workout program called Sweaxy and a line of women’s fitness apparel.
TougHER started in 2012 when I walked out of my job at a large, corporate gym and started personal training out of my garage. The gym grew at a rapid rate and became more of mindset than just a gym. Women who are tougHER respect and encourage each other. We support each others goals even if they are very different from our own.
In 2015 we moved out of the garage and opened our first location. In less than a year we had to move into a larger location to accommodate everything we have going on. We needed more space for classes, lifting, and for tougHER Apparel.
TougHER Apparel is entirely unique. Our slogans are all things that have been said in our gym either by trainers or trainees. Our line seeks to capture some of our wonderful atmosphere and take it out into the world.
Now tougHER is a brand striving to remind women that we are better together. That strength may be gained in the gym through more than just the weights. We laugh, cry, and sweat together. We learn about ourselves and who we want to be and we take that strength out into the world.
TougHER also holds a unique competition. Sweat for Vets is a fitness competition that raises money to donate to veteran charities in need. The competition consists of five events each lasting 60 seconds with a 60 second rest between each event. The events are: TRX Atomic Push Ups, Box Jumps, Plank Up Downs, Kettlebell Thrusters, and Hanging Leg Raises.